I firmly believe this will be the only year of Cat missing the show.My buddy and I have been coming to Big East since day one. Sucks Cat will not be there! Yamaha is done! They've hitched there wagon too Cat and have been phoning it in for years! :wall: If the Big East Show is any indication of the health of the snowmobiling, IMO it's dying a slow death!
Think of it as a dude relocating for better work and needing to clean up some bills and getting financially organized before the big move.
Cat is going through the same ordeal. The massive amount of problems with too early release of the 2012 Procross put them in a financial bind and things spiraled from there. Snow shows booths are very expensive! (believe me, I work at the Big East show and others every year)
Cat is liquidating old inventory and cutting excess expenses. They also cut old employees who were too complacent in their jobs. They've been injecting new engineers into the fray, and so on.
This business is HIGHLY competitive - as it should be. Hopefully what they have coming next spring will sway buyers back in their direction.
I think their in season approach will become more like Ski Doos. Sell nice models in the spring only and just offer crappy base models for dealer showrooms. Funny how Ski Doo has been doing that forever and nobody seems to have a problem with it.